Since 2005, WeTheCitizens has been dedicated to helping political campaigns and non-profits mobilize their supporters into action…and actually measure the results.  You may have heard of the company’s patent pending Wildfire Platform.

In a few days, we’ll be announcing the official rebranding to Mobilization Labs.  The Wildfire Platform will stay the same, we’re just changing the name of the company behind it.  What was the reason for the change?  Well, our customer base has grown beyond the political arena so we feel that this name is more appropriate as we serve our customers in the non-profit, for profit, and entertainment space.  You heard it here first;)

If you haven’t already seen it, check out the Wildfire Platform.  Mobilize supporters and measure the impact of each individual in real-time.

I’ve been spending more time on Twitter recently and studying how different people use the service. If I had celebrity status like Ashton, it would be much easier to build an audience, but most of us don’t have that luxury. So to build an audience, we have to give followers something they find interesting. That means we should focus on fresh tasty content. Mmmmm…..tasty. Think of some ways you can spice up your own twitter feed with more interesting content. Here are some ideas below of my own. After reading, I hope that you will share your own Twitter content strategy with me.

1)Ask Questions?
Everyone likes to feel needed and that includes your audience. Why not ask your followers engaging questions to start a conversation? Barbara De Lollis is great at doing this. You can find her on Twitter @barbdelollis. Be sure to reply and thank your followers who took the time to answer.

2)Share Something Funny
We all know the power of humor so bring a smile to someone’s face today by sharing a laugh and a smile. But don’t be vulgar as clean humor will appeal to a larger audience. As a matter of fact, I need a laugh right now so please send me something funny!

3)News
You’re followers are most likely very busy people. If you’re not adding value to their lives, then they will most likely stop following. So become a curator of news and information on topics that interest you. If you’ve already done the work of finding good news, that is valuable to those who follow you.

4)Engage Across Mediums
When you find a great piece of content in another medium (magazine article, news clipping, press release, or blog article) you should find the author on twitter and let them know that you liked it. Everyone likes to be appreciated:) I appreciate this blog from Alana Marie Edmunds.

Snow in Atlanta!

5)Movies and Pics
Add personality to your stream by sharing a picture or movie from your life that your followers will enjoy. Leo Laporte broadcasted live from CES 2010 using UStream. You can download the iPhone app and broadcast from anywhere. Use the tools and have some fun.

6)Retweet
When you’re followers have good content, be sure to retweet it to your own followers. They will love you for it! And when they love you, they’ll be more likely to tell their followers about you.

7)Making it Personal
Share something personal so your followers can get to know the real you. Don’t be afraid to become a little vulnerable. John Mayer‘s New Year’s resolution is a good example:

“@johncmayer I will not use texting as a form of reaching out for superficial attention/affection at all hours of the night.”

Wow! We can relate to it and also appreciate his level of honesty.

I look forward to reading your new tasty content! Please tweet me yours @brohamm on Twitter.

With Thanksgiving approaching this week and Christmas just around the corner, I thought I’d share with you a cool site that allows you to spruce up your holiday photos and videos. Animoto is a great site that spikes the punch and brings some oooomph to your otherwise boring holiday photos.

Not a great photographer? I’ll give you a tip. The key to taking great photos is to take LOTS of them. Then, delete all of the bad ones before anyone else has a chance to see them. Be sure to have plenty of lighting and don’t be afraid to experiment. Try new things such as different angles, candid shots, unique backgrounds, etc. Don’t forget to charge up that camera!

If you want a tip on a great little video camera, I own a Flip cam. I saw John Chambers, CEO of Cisco Systems using one of these and fell in love with it. He liked the product so much that he bought the company. Any video you see on this site is taken with my Flip cam. I bought the UltraHD, but considering that most of the content I produce is being embedded in websites, the HD quality is not needed. In other words, save your money and buy the regular version unless you plan to watch your videos on a 50″ plasma;)

Content on the web is being created at ever increasing rates. Technologies such as Twitter, Facebook, Myspace, and WordPress make it easy for the masses to produce unique web content. They also allow traditional content creators to engage their readers more frequently…even in real time. Subscribing to RSS feeds have become very popular and many folks use tools such as Google Reader as their primary method for aggregating and consuming this content.

In addition, users of social networking tools rush to build their networks only to find themselves drowning in a flood of information overload. For example, my information feeds on Twitter, Facebook, and LinkedIn fly by so fast that they have little value as an information source. This creates a great opportunity for startups who are able to solve this problem.

Over the next two years, everyone will be looking for the best solution to present only relevant information in the stream. This will be a unique crossbreed that is half newspaper and half real-time feed. The hard part will be getting the “relevance” right. Based on what I do, what I read, what I watch, etc. give me a stream that matches my interests. This will obviously be unique for each user. The advertising industry will be able to benefit as well because they will be able to better target users who will want to buy their products. The consumers will in turn only see ads for things they would want to buy.

This is a great (although lengthy) panel discussion on the subject:

Roundtable: Filtering The Stream. Getting Rid of the Noise

Here is a video trailer that I created for SameSky Tickets.  You can learn more at www.sameskytickets.com.

Bob Clay of SameSky Tickets tells us why box office managers should choose SameSky as their ticketing solution.  You can learn more at www.sameskytickets.com.

Many people would love to grow their own fresh vegetables and herbs in the confined space of a patio or deck.  Mike Cummings (www.patiogardener.com) shows us how anyone can create a lush patio garden!